BUSINESS FINANCE FOR MANAGERS

Financial Tools Managers Really Need to Know

by

Maurice B. Goudzwaard Ph.D

BUSINESS FINANCE FOR NON-FINANCIAL MANAGERS

* FINANCE AND ACCOUNTING FOR NON-FINANCE MANAGERS

* FUNDAMENTALS OF FINANCE

* MANAGING FINANCIAL RESOURCES

INTRODUCTION

Planning, Organizing, Delegating and Controlling are the principle duties of managers.
But too often managers do not plan, delegate or control from a financial point of view.
This seminar views managerial activity through the perspective of financial value and
cash solvency.

You do not need to be an expert in Finance to be an effective manager. But you do need to
manage with a financial perspective. For no other reason than to communicate with
financial people and with staff at headquarters.

Ultimately, you are responsible for enhancing the Value of your organization’s assets,
whether they are owned by shareholders or members. As stewards, you need to ensure
profitability and long term viability. It is a responsibility you can’t escape. This seminar
gives you to tools to do the job

FINANCE AND ACCOUNTING FOR NON-FINANCIAL MANAGERS

Key Objectives

Upon completion of the Seminar, participants will have learned:

The key ideas of Business Finance
How to talk with financial managers in their language
To make more profitable decisions
To “drive” the numbers and not be “driven” by them
Enough finance and accounting to move onto the next level in the organization

WHO SHOULD ATTEND

All managers who want a highly focused and efficient way of learning Business Finance
and Accounting.

All managers who want a college level course taught in an easy and interesting way by an
experienced college professor.

FINANCE AND ACCOUNTING NON-FINANCIAL MANAGERS

CONTENTS

1. Understanding Financial Statements

2. Measuring Company Performance

3. Economic Value Added (EVA), Return on Investment (RoI)

4. Valuing Companies

5. Maintaining adequate cash flow, earning sufficient profits

6. Determining the “wealth health” of the firm

7. Forecasting future cash requirements

8. Managing Working Capital

9. Using Discounted Cash Flow (DCF)

10. Break Even Points

11. Cost Analysis

12. Managing Debt

13. Managing and Measuring Risk